The ‘Making ends meet’ challenge!
You work in the public sector, so you already know publications and communications come with certain obligations and legal requirements. In order to comply with the Official Languages Act, the Disability Act and Equal Status legislation, for example, you may need to create information in different formats or you may need to publish a document in a number of languages, depending on your audience(s).
And, of course, there’s more...
Add to this procurement requirements, budget constraints and the need to get your message across efficiently and clearly… making all the ends meet gets challenging, doesn’t it?
Make ends meet without blowing the budget!
There is an increasing demand for clear, legible, good quality public sector information that meets its audiences’ needs and your budget! With money this tight, it's vital to make sure that none is wasted because of bad planning; lack of experience; or inaccessible design or writing. Good design and writing brings information to life, engages your audience and, basically, makes the whole thing work harder!
Over the last 20 years, Language has worked on thousands of design and advertising projects for public sector clients. We have always advocated clear, accessible design and content, and this Universal Design approach has served our clients well. That’s why we thought a guide based on our experience and illustrated by a range of public information projects from our portfolio would be useful to show how your communications can make all the ends meet without wasting the budget — no matter how small it is! next >