Identity creation

Creating an organisation’s identity is about bringing to life what it stands for, what is at its heart. It’s so much more than just a logo or marque though; an organisation’s identity should be expressed through every point of contact its users have with it so that its tone, strategy and ethos can be clearly understood from it. From colleges to NGOs, and large corporates to small galleries, we take pride in our beautiful, engaging and creative identity work.

“We thought Language would just come back to us with a name and a logo, we didn’t expect them to come looking for the new name in us, in our Centre … The open and creative process that Language brought to the naming of our organisation gave us a sense of involvement over the process, which we had not anticipated. It helped us realise how much the process can impact on the staff and users of the centre, how they all feel much more connected to the organisation as a result.”

Lorraine McMahon, director, Doras Bui.